How to create your Authority Factor and be positioned as the leader in your market.

Most Knowledge Professionals just go by their title as a Coach, Consultant or the specific professional that they are e.g. Chiropractor, Financial Planner etc. As such they are not standing out in the marketplace and generally compete heavily on pricing for their services.

You will be taken through step by step Case Studies of people who have dramatically and immediately changed their income once they changed from being a profession based Position to an outcome based Position.

Once your knowledge, skill, expertise or program is packed as a ‘unique solution’ to your prospects needs and wants then you can easily sell the benefits of the outcome and reduce the reliance of you in the process.

People will pay more for a clearly articulated outcome than they will for someone’s personal time.

In this module you will go through how to turn you knowledge into a program or product which will allow you to raise your prices for the same service.

79% of all internet traffic will be videos and 80% of people will click and watch a video on your website.

As a Knowledge Professional videos are the fastest way to communicate your thoughts, knowledge and passion and form a relationship with your audience.

I will show you

• how to overcome your fears of getting in front of a camera
• what to say in your videos
• how to get started even if you don’t have a video camera and
• 1 video strategy that consistently makes clients ‘000s of dollars

Becoming a published Author is the still the most powerful way to being seen as an Authority.

You will see case studies of people that have:

• gone from obscurity to being featured on National TV
• sold high priced program that they couldn’t do previously
• tripled sales in just 3 weeks after becoming Amazon Best Seller
• created a complete lead generation system from just 1 book

Writing a book and becoming an Amazon Best Selling Author is easier than you think when you do it right and is key to making you stand out and increase your fees.

Speaking has been labelled the most lucrative skill you can develop. There is a massive difference between being a Public Speaker and a person who can lead a room to a sale.

In this seminar I will reveal the exact blueprint that I have used to build a presentation and that exact same blueprint that I have used to generate over $1 million from speaking in the last few years alone.

The mistake most people make is that they think that “if I just tell them enough about myself or my products they will buy anyway”.

No there is a real science to selling to groups and I will take you through case studies of “ordinary people” who have used seminars to get out of overworked one on one to tripling their income in just 3 months with seminars and group coaching.

He  has created several 6 and 7 figure businesses of his own, including inventing and marketing an environmental product selling 4 million units into 26 Countries as well as building an licensing another into 5 countries.

Steve has over 20 years TV and video experience, has appeared on every network in Australia including hosting and producing his own TV Show for Channel 9.

He has spoken in 15 countries and trained over 21,000 Speakers, Coaches and Business Owners on how to position themselves as an Authority, improve presentation skills including speaking to sell.

Steve loves helping Knowledge Professionals create their own Authority Factor and now consults to small businesses through to multi- billion dollar corporations on how to have Stand Out Businesses.

Steve and Pam have been invited to attend a high level mastermind on Richard Branson’s Necker Island with 20 leading business professionals and Richard Branson himself.